Hello Folks,
Happy Sunday.
It is time for your leisurely Sunday marketing measurement read.
This week our co-founder Ridhima Kumar penned an insightful post on the topic:
High Brand Equity Reduces Marketing Efforts
On the other hand Venkat Raman started an insightful conversation on ‘How much correlation implies causation’ through a funny meme.
Thanks for reading. See you all next week with some more insightful content.
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Stay tuned for more articles on MMM.